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21 Minute Traffic: Intense Integration

How Integration Marketing Works
Mark Joyner first coined the term and has been talking about integration marketing for several years. It is basically the integration of one marketing process into another. Some easy examples are:
When buying a product, you see an upsell page with a similar offer that can add value to what you just purchasedBuying a McDonalds Happy Meal and your kids getting a game or toy about an upcoming movie
Integration Marketing is not a new system, but it can be absolutely powerful for your business. It is an easy way to leverage the work that you are already doing. Mark offers an online forum where you can find potential people to partner up with, and also advertise your products that you would like to integrate.
Turning Traffic Into Cash
Through integration marketing, you place your products and offers in the flow of sales. You can get banner ads created and place them on websites or blogs. You can get your offers in your competitor’s auto responder series. You can add your product to someone else’s sales process as in providing an OTO (one time offer), or getting your offer placed on their Thank You page.
The opportunities to integrate are endless. You are able to generate more sales, and they can increase cash, and look good to the customer by providing other quality products. You will start to generate easy traffic that you never thought was possible.
Identify Potential Deals
Step 1 Perhaps a sold software product is lacking in your respective niche. Create the software and get it on all your competitors Thank You pages.
Test Your Offer
Step 2 Before you contact potential competitors about ways to integrate your products, test it yourself first. Try running a small scale PPC campaign, or sending the offer to subscribers on your email list.
Contact Other Business Owners
Step 3 Use IntegrationMarketing.com to find and contact competitors to let them know the ways in which you can work together and both profit. See the traffic checklist in the September 2009 issue for seven more ways to research affiliates and competitors using: DomainTools.com, AffiliateElite.com, PayDotCom.com, ClickBank.com, Archive.org, Alexa.com and Google.com.
Ramp It Up
Step 4 Keep setting up more and more deals. Keep repeating the process as long as the offer continues to sell.
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